German marketplace for selling local products
UX/UI Design
About
BuyRegio is a German marketplace that is meant to give customers access to local products from local businesses. BuyRegio created the marketplace to support local Bavaria businesses and then expanded to the whole country. It also makes a big emphasis on eco-friendly practices and green solutions.
Challenge
The BuyRegio team came with an existing backend and a style guide with their brand identity assets. So the most challenging part of the work was to adjust everything to the existing UX and HTML templates while following the most important principles for the client—simplicity, serenity, logic.
Solution
Main page
The main page gives consumers an opportunity to dive into the selection right away. It shows top categories, new products, popular products, and products selected by BuyRegio.
Category pages
Every category has its own page that lists all the products belonging to that category. The list of categories grows as more vendors join the marketplace.
Product pages
Every item for sale has a separate page that facilitates the process of learning about its properties, vendor information, and delivery options.
Vendor pages and reviews
Each vendor page contains information about their specialization, location, and available products. You can also filter products by price.
Item basket and wishlist
In order to buy products or add to the wishlist, users need to register. In the cart, they can see the products they chose and the ones they saved in the wishlist. Users can conveniently review the delivery options and pay.
User profile
In the individual user profile, users can track their orders as well as issue returns. This is a dashboard that helps with everything related to purchases. It is possible to chat with vendors, this is especially important for delivery and finding out the details about products. Users can also change their address, personal information, interface language, and currency.
Result
As a result of working with our team, BuyRegio could fully employ their website after two months of collaboration. Every detail was taken care of and the final design of the website corresponded with the company’s mission and the client’s original request and wishes.